Just read this article on nhl.com about some of the NHL coaches whose teams are at the Traverse City prospects tournament doing a clinic for local youth coaches. Everyone from Mike Babcock and Bob Hartley to our own beloved goalie coach Bob Mason gave lectures to the collected coaches - for whom this must have been an invaluable (and once-in-a-lifetime) opportunity. After the lectures they coaches got to go watch the Wild team practice.
Again, this is just one of those things that you don't see coaches/managers from the NFL/NBA/MLB doing. The growth of hockey is largely dependent on growth from the grassroots levels - particularly in some of the "non-traditional markets". The willingness of hockey people to practice what they preach is a testament to their passion for the sport, and their decency as professionals.